UX IN A GOURMET GROCERY STORE
I used to work at a grocery store. My geeky eyes see design everywhere and here's some interesting places in a grocery store where User Experience Design plays a role - solely my observations.
MY OBSERVATIONS AND INSIGHTS
I was asked to display Olive oil separately at the front of the store, unlike other oils.
Since olive oil is more popular in this gourmet store, placing it in a highly visible and accessible area increases customer engagement.
High-selling and premium products are positioned at eye level or in prominent locations, similar to how digital platforms highlight best-selling or premium options to maximize profits.
My supervisor got dissatisfied whenever he notices even a 2 cm empty space on the store shelves!
A fully stocked store creates the perception of abundance and variety, making the shopping experience more engaging for customers.
Just like physical retail space, digital platforms optimize every inch of screen real estate whether for product displays or advertisements to maximize business potential.
I have more interesting observations!